Inside The “TARGETED ADS” course

Module I.

• Instagram Target Audience
• How to Identify Your TA
• How does Understanding of TA relate to advertising?
• Photo / Image for advertisement
• Ad captions
• 5 Tricks for a Good Advertising Post
• How to Attract Attention Using Words?
• 4 Ways to Kindle Buyer Interest
• Types of Advertising Posts that 100% Work
• 6 principles of selling text on Instagram
• How to Create a Good Promotional Offer?
• What else can be used in the text of the advertisement?
• 4 Reasons Why Advertising Doesn’t Work
• 6 Myths of Official Instagram Advertising

Module II.

• Key Terms in Advertising
• Beginning of work
• 5 Steps to Prepare for Launch
• Facebook Ads Manager

Module III.

• Launching Ads through the Instagram App
• Advertising launch strategy, through the app to grow followers
• Launching Advertising in the Instagram news feed via the Facebook ads manager
• Launch Advertising in Stories, through the Facebook ads manager
• How to Create Several Ad Groups at Once
• How to Create an Audience for Advertising
• How to Work with Audiences in Advertising?
• Facebook Pixel

BONUS

• How to Spy on Competitors?
• Advertising Analytics
• Advertising Campaign Scaling
• 5 Ways to Optimize Instagram Advertising
• How much money to invest in advertising?
• Advertising Myths
• Errors in Advertising
• Why Advertising Stopped Bringing Results?
• 6 Ways to Improve Your Marketing
• 4 Elements in Marketing
• How to get support from Instagram

VIDEO LESSONS

• FB ads vs Instagram Promote button
• Instagram custom audience. Followers/all who engaged with your profile and content
• Important! How to create targeted audience
• Check the real cost per click!
• Promote button. Objective – FOLLOWERS
• How to still audience of your competitors