From Our Members
What You Get as a Member:
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The Full Course Library
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The foundation behind faster organic growth and lower-cost ads, built on how Meta actually builds the platform.
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NEW: Personalised Lessons
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Request a focused tutorial or explanation based on what you need help with most.
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News & Updates
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Stay ahead of changes, new strategies, and what is working now, with clear guidance on how to use it.
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4 Meta Ad Courses
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From simple Boost to full Meta Ads for sales, followers, engagement, views and leads.
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Ad Strategies Shaped by Real Agency Work
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Built to get you the lowest possible cost per sale, follower and lead, no matter your budget.
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NEW: Personalised Ad Support
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Get direct help and guidance on your campaigns to improve results.
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Hashtags, Keyword & Banned Words
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Avoid shadowban and maximise organic reach on every post.
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Premium AI Tools Built for Instagram
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Write, plan and structure your content without relying on generic AI.
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Personalised Hashtag & Keyword Research
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Get custom lists based on your content, audience and goals.
You don't have to figure this out alone
There is so much to learn when it comes to Instagram, and it can feel overwhelming when you don’t know which bit actually matters for your business right now. Organic growth, ads, hashtags, SEO, reels, stories, and every week something seems to change.
Some members join and know exactly where to dive in. Others aren’t sure whether to start with their content, their strategy, or their ads. Some need help with things as simple as formatting a post, and others are ready to scale.
Wherever you are, we’ll meet you there. We look at your account, review your numbers, and give you clear, personalised guidance on exactly what to focus on next, which lessons to take, and what will make the biggest difference for your business right now.
And if the lesson you need doesn’t exist yet, we’ll create it for you.
Inside Secret Insta Club:
There’s a lot inside the Club, and rather than overwhelm you with one long list, we’ve made it simple to explore.
Tap the + next to each title to open it up and see what’s inside.
From your profile to your content to how recommendations and Explore actually work in 2026, this course brings everything together so Instagram finally understands what your account is about, starts showing it to the right people, and you start growing.
Includes the full Keywords & Hashtags course.
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Bio
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Content
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Reels
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Keywords
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Explore
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Hashtags
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Trial Reels
Meta Ads
Four complete courses covering every stage of Meta Ads. Whether you’ve never run an ad before or you’re already spending and need better results, there’s a course built for exactly where you are.
From setting up your first campaign and understanding how the algorithm delivers your ads, to building audiences, testing creatives, retargeting, and scaling without wasting your budget.
Includes personalised ad support.
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Boost Post Workshop
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The Meta Ads System
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Sales from Scratch
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Sell and Scale
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Personalised Ad Support
Business Courses
Four courses covering everything from pricing and selling with confidence, to using Instagram Stories as a sales tool, to building a personal brand that attracts the right people.
Whether you need help understanding your numbers, increasing your prices, or learning how to sell without feeling pushy, these courses give you a clear, practical system for making your Instagram profitable.
Includes a downloadable profit calculator so you can see exactly where your revenue and growth potential is.
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Sell Your Services Confidently (NEW)
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The Art of Story Selling
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Secrets of Personal Brand
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Boost Profits Without Extra Investment
AI Tools
Six AI tools designed to save you time and make content creation easier. From writing captions and planning your content calendar, to checking your posts for banned words before you publish, to building a full holiday campaign from scratch.
Every tool is built around how Instagram works, so what it creates is ready to use, not something you need to rewrite.
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AI Captions
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AI Stories
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Content Calendar
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Banned Words & Safety Check
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Alt Text Generator
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Holiday Campaigns Assistant
Hashtags & Keywords
The hashtag library gives you access to over 75,000 tested hashtags, organised by niche, content type, and purpose, all monitored around the clock. If a hashtag becomes broken, banned, or flagged by Instagram, it’s automatically removed from the library and any saved lists. You can save your own lists directly to your account and request custom research each month.
The keyword tools help you find the most relevant, highly searched keywords for your niche and build them naturally into your captions so your content shows up in Instagram search. No awkward keyword stuffing, just captions that read well and get found.
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Hashtag Library
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Saved Lists
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Keywords
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AI Hashtag Matchmaker
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Monthly Research Requests
Member Benefits
Every member gets personalised support. Submit any question, get advice on your account, or request a lesson that doesn’t exist yet and we’ll create it for you.
You also get monthly hashtag and keyword research requests tailored to your account, audience, and goals.
Monthly Notes are published several times a month, covering new strategies, Instagram and Meta Ads updates, content ideas, and what’s working right now.
Plus access to a private Facebook group to ask questions, share progress, and connect with other members.
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Personalised Support
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Hashtag & Keyword Requests
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Monthly Notes
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Private Facebook Group
What members are saying behind closed doors
Who Belongs in the Club
This is for small business owners and content creators who are using Instagram to grow their business and are ready to take it seriously.
You already know your niche. You’ve been creating. But you’re not getting enough sales, and you’re not reaching enough people.
You don’t just want another course to watch and figure out alone. You want a team that will look at your account, tell you exactly what to focus on, and create a lesson for you if the one you need doesn’t exist yet.
You want to understand how Instagram and Meta Ads actually work, from people who have real experience inside Meta, so you can grow faster and spend less on ads.
And you want all of it in one place, with support that’s actually personal.
Choose Your Membership
Monthly
Quarterly
Yearly
FAQ
Yes! All memberships can be easily canceled on your own—right from the member portal on our website. There are no contracts and no obligations—ever!
The membership is built for every level. Whether you’re just starting out or you’ve been on Instagram for years, the personalised support means we’ll guide you to exactly what you need to focus on first.
You don’t have to. That’s the point of the personalised support. Tell us where you are and what you need, and we’ll tell you exactly which courses and lessons to prioritise. No need to watch everything.
No. The membership is for any small business owner or content creator using Instagram to grow, whether you sell products, services, coaching, or content.
This isn’t just a course. It’s a membership with ongoing support, regular updates, and a team that includes people with real experience inside Meta. You also get personalised guidance and if the lesson you need doesn’t exist yet, we create it for you.
Yes. The moment you join, you have full access to all courses, tools, and resources.
Since Secret Insta Club is a membership and hashtag service, you’ll be charged each month or quarter, depending on your plan. You’ll keep your current price as long as you stay a member. If you don’t want to be charged again, you can cancel anytime before your next billing cycle.
After payment, you’ll receive an automatic email with your login details, giving you immediate access to all the resources.
Behind the Club
I’m Sarah Roizman, and I’ve been in marketing for 18 years. I’ve run campaigns for Metlife, Vodafone, Radisson, and dozens of small businesses and creators along the way, both as the head of a marketing department and as the consultant people call when their ads aren’t working and they don’t know why.
And after years of watching people pour time and effort into Instagram advice that was either outdated, oversimplified, or just plain wrong, I decided to build something better.
Secret Insta Club is everything I wish someone had given me when I was figuring this out. A proper strategy, tools that actually work, and real support from real people who understand the platform, not because they grew on it, but because they’ve worked inside it.
Because yes, our team includes people who have worked at Meta. They know how the algorithm classifies content, how Explore and ads actually work, and why most of the advice out there misses the point entirely.
Together, we test, analyse, and update everything regularly, and share what we find with our members so you always know what’s working and why.
A team that genuinely knows what they’re doing, building something we’re proud of.