Just creating a new page and dropping a link in your stories isn’t really moving.
So, read this post carefully and gather some useful information.
Let’s Talk About Followers
Don’t worry about the number of followers.
Even if it’s a small group, they are genuinely interested in you. Thanks to them, as an expert, you achieve great results and grow.
Creating a New Account Without Changes is Pointless
You wouldn’t strip off old wallpaper just to paste it in a new house.
So, leave the old stuff behind!
Positioning, understanding your audience, content, and its presentation—all of this should be new. Without these changes, your decision loses its meaning.
Interested followers should see and understand the fresh idea behind creating a new page.
Therefore, move only with a renewed concept and a clear action plan.
Have Your Page Ready in Advance
Before inviting guests to a housewarming, the host prepares: tidies up the house and sets the table.
Similarly, your account should be ready to welcome visitors:• An engaging profile description • Highlights that are necessary and easy to navigate • A website link with important information • Pinned posts • 9-12 posts that reflect the new positioning
This way, people will immediately see the difference—your value will increase significantly.
Prepare a Marketing Plan
It’s best to create it straight away for two months.
There should be no interruptions in posting under any circumstances.
You need to keep the attention of the followers who came with you:• Publish current content • Provide useful information • Seek your audience’s opinions • Captivate them with storytelling
All this aims to make followers understand the value of following you. Moving always involves losing some of your followers; not everyone will follow you from the old profile. Essentially, you are fighting for every “warm” follower, so effort is required.
Not Just Sharing to Stories
Don’t forget about collaboration posts.
Do this with both the old and new profiles to transfer traffic—your followers.
Engage in unconventional promotion methods.
Be Prepared for Followers Not Moving Over Straight Away
This will happen in waves, depending on the specific content topic you publish.
Don’t Overload Your Audience
Personally, I like this posting schedule—Monday-Wednesday-Friday, or Monday-Tuesday-Thursday-Friday. For an expert blog, 2-4 days a week in stories and posts are enough.
My goal is to make people interested in following me as an expert while also engaging with personal content.
Content should have the effect of an unintrusive but attractive shop sign, rather than an annoying, flickering light before the eyes.