Insta officially conducted a study of Generation Z (zoomers), and determined the trends for 2023 among the “youth” (the word youth sounds somehow old-fashioned). I rethought everything for you and told it in my own words. Trends 2023 among zoomers on Instagram: 1. Recycling, repair and sustainable consumption World inflation and the economic crisis are
Content Creation
How does Instagram rank reels?
No one will tell you the truth about how reels are ranked – because no one knows. Not even the programmers. One of them writes their part of the code, the other writes their part. And how everything works together in real life with real people – only very few people know. (You need to
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Self-management & self-organization
How to be lucky?
Every successful person needs a bit of luck. You were once lucky to meet someone, you were at the right time in the right place, you were born at the right time, you noticed what others didn‘t notice. Of course, you also have to work and you won’t pay for electricity with luck alone. But
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How to use mass liking?
Yes, I’m not kidding. Now that this tool has been forgotten by everyone, you can re-discover it. But it comes with reservations. This is what we need to do:
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Reels tips from Instagram itself
Instagram regularly explains what it wants from us. Some recommendations are vague, but some are quite specific. Those of you who‘ve followed me for a while know that I’m an Insta geek and that I share my infos with you. Here‘s Instagram‘s advice for reels: 1. Upload videos in high resolution. Make sure the text
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Giveaways & competitions: how can you make them effective?
Christmas and the new year are coming soon, which is a good time for contest mechanics in Instagram, Facebook & YouTube. I‘ve held dozens of different contests in different projects and in different social networks myself. Today, I will share my experience. The joy of one man’s victory is accompanied by the disappointment of another
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Selling through humor
Humor is a powerful warm-up tool. That‘s why I use it in all my client projects. Using tiktoks and memes will increase loyalty enormously. And if you create jokes yourself, people will just fall in love with you. I measured the conversion of sales posts with and without humor and the difference is always noticeable.
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What does Instagram know about your photos and videos?
Disclaimer: These are all my guesses based on personal experience. Instagram most likely knows the following parameters about your photos and videos: Not the date of the upload to the feed, but the date of creation, when you took a picture of your sunset or selfie. What’s fresh is likely to get the most exposure.
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When is the best time to post?
People tell you to post content when “most people are on Instagram”. Like, when everyone wakes up and scrolls through their news feed and watches stories. I will now fully debunk these well-established tips … First of all, people are angrier or grumpier in the morning. They are not in the mood to buy something.