• The Art of Crafting a Call to Action

    After thousands of tests, I’ve discovered a few techniques to encourage people to subscribe, buy, or click on a link. 1.A call to action should not imply commitment It should be light and casual, like “Go have a look and decide for yourself.” Instead of: Subscribe and get our free newsletter (But I’m not sure

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  • How to write a cool profile bio?

     Having written more than a dozen bios, I want to give you a few recommendations:  1. It‘s always better to put your name in the handle.  All these account names digital_marketing_pro and other color_master_146 do not carry any information. Just imagine I wasn‘t sarahs.insta.secrets, but some kind of marketing_infobiz_smm.  Just write your full name or

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  • Small reach

    How to monetize a small account with up to 1000 followers on Instagram? There‘s an advantage to when your reach is microscopic, you can be more personal and you can focus on smaller details.. You can visit the profiles of your followers and study them. You can provide an expensive and complex service without feeling

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  • Mixing niches

     If you are out of ideas for posts, borrow content from other areas.  I often use this strategy with my clients. Let’s say you are writing about psychology.  Poke your finger into a random sphere and associate it with psychology.  Let’s say cars. It would seem that cars and psychology don‘t have that much in

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  • How to be lucky?

    Every successful person needs a bit of luck. You were once lucky to meet someone, you were at the right time in the right place, you were born at the right time, you noticed what others didn‘t notice. Of course, you also have to work and you won’t pay for electricity with luck alone. But

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  • Selling through humor

    Humor is a powerful warm-up tool. That‘s why I use it in all my client projects.  Using tiktoks and memes will increase loyalty enormously. And if you create jokes yourself, people will just fall in love with you. I measured the conversion of sales posts with and without humor and the difference is always noticeable.

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