DONE FOR YOU META ADS

I’ve spent 18 years in marketing and worked with Meta ads from the day they first appeared. I still run campaigns every single day, for my own business and for my clients’. There are no long contracts and no layers between us: you work directly with me, month to month, and your budget gets treated the way I treat my own.

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My job is to make Meta ads your most reliable source of sales, enquiries and followers.

Reliable starts with being specific. Before anything spends, we agree exactly what your ads are there to produce: purchases at a cost that leaves you proper margin if you sell products, enquiries and booked clients if you sell services, or followers who’ll go on to buy if you’re building an audience first.

There’s no set number of campaigns in a package, because that’s not how good ads work. I run as many, or as few, as your goal needs, and my fee doesn’t change either way. Every decision on your account is made against that goal, and you’ll always know how the ads are doing against it.

My Students’ & Clients' Results

Why work with me?

Nothing happens without me

From your first email onwards, I’m the person you talk to. There’s a small team behind me, but I set the strategy, approve every campaign and sign off every report, and the responsibility for your results sits with me.

A marketer, first

Ads don’t work in isolation, so I look at the whole picture with you: your profile, your offers, your prices, your content and the page people land on. Where something outside the ad account is holding results back, you’ll hear it from me early.

Your budget, treated like mine

Careful testing before bigger budgets, scaling in sensible steps, and a firm hand kept off anything that’s already working. When the right call for your business is to spend less, that’s the call I’ll make.

Reporting you'll actually read

Once a month you get a clear report: what was spent, what came back, what happens next. The rest of the time I won’t be filling your inbox, and when I do need something, usually content or stats, I can sort it with you directly or with your assistant or social media manager, whichever suits.

Sarah – I am just writing to tell you thanks again and again. Your services worth every penny, l thought I know enough to set ads myself in Facebook ads but l’m so happy l used your services. You always stay on top of things and know all developments in the instagram/facebook world. In the end I could use my budget efficiently and my ads are working perfectly. Thank you also for providing quick responses and explanation every time I needed clarification.
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When should you get in touch?

✓ You’ve never run ads, or you’ve dipped a toe and retreated, and you’d like them handled by someone who does this every day.

✓ You run your own ads and they bring something in, but you want the advanced side built properly: conversion campaigns, retargeting, new audiences and scaling.

✓ You’ve handed your ads to someone before, it didn’t carry on, and this time you want to choose the right person.

✓ You’ve had enough of purely technical setups. You want real strategy behind the campaigns and someone thinking about your marketing as a whole.

✓ You’re getting sales, just not enough of them, and you want an experienced eye on where the next ones are coming from.

Who I work with

Experts and service providers

with clear positioning and an offer that already sells, who want more enquiries and a bigger audience.

Minimum ad budget of £500 a month, paid to Meta, on top of my fee.

Product businesses

with products people already buy, who want orders coming in every day instead of only when they run a sale.

Minimum ad budget of £700 a month, paid to Meta, on top of my fee.

Who is Sarah Roizman?

18 years in marketing, and with Meta ads from day 1

I’ve led and consulted on marketing for brands including MetLife, Vodafone and Radisson, and I’ve worked with Meta ads from the day they first appeared. These days it’s small business owners and creators, and I wouldn’t swap them.

My own money goes where my advice goes

I run ads for my own business every single day, so nothing I recommend for your account is theory: it’s what I already do with my own budget, week in and week out.

Thousands of business owners learn ads from me

Through my courses at Secret Insta Club I teach people to run their own Meta ads, from first campaign to scaling, and I’m known for being straight about what ads can and can’t do. Manage yours, and you get the same methods without the homework.

What results can you expect?

I don’t promise results, and anyone who does is telling you what you want to hear. Instead, here are real results from the small business owners I’ve worked with and from my students, all from 2025 and 2026, so you can judge for yourself.

How much does it cost?

MONTHLY ADS MANAGEMENT

  1. A full strategy consultation on your project at the start
  2. An audit of your previous campaigns
  3. Pixel, Conversions API and events set up and tested
  4. An ads strategy agreed with you before launch
  5. Ad creatives, either built from your existing content or supplied by you
  6. Campaign build and launch
  7. Ongoing management: monitoring, adjustments, new audiences and creative testing
  8. A monthly report and review

£700 to £1,400 a month. The exact figure depends on whether you provide the ad creatives, the size of your account and how much needs building, and you’ll have it confirmed before you commit to anything.

A flat fee, invoiced at the start of each month, and it doesn’t rise with your ad spend. We work month to month, with no minimum term and nothing renewing without your say so.

How it all works

You fill in the application form and tell me about your business: where things stand and what you’d like your ads to do. I read every application myself and reply within 3 working days, by email, with your exact price and a clear list of anything that needs doing before we start. No calls to sit through.

After payment you get simple instructions for sharing access to your Ads Manager, and the first week is about getting everything ad ready. I build your audiences, check the technical side from your pixel to your Conversions API, go through any campaigns you’ve run before, and tell you the budget that fits your goal. If your sales page, Instagram profile or content need changes first, you get clear guidance on exactly what to do, so that about a week in, we’re ready to launch.

At the end of each month your report arrives: what was spent, what it brought back, and the plan for the month ahead. Anything that needs discussing happens by email, in as much detail as you like.

If you ever decide to stop, I finish the paid month properly, send a final report and hand everything over: the account, the campaigns, the audiences, the data and every document. It was always yours, and it leaves with you.

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To get started, fill in the form below and tell me about your business. You’ll hear from me within 3 working days. If you’d like to ask something first, send me a DM at @sarah.roizman, and if I don’t think I’m the right fit for you, I’ll say so and point you somewhere better.

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