Before diving into crafting that next blog post, shooting your upcoming video, or unveiling your brand-new product, it’s pivotal to carefully think about how your audience will engage and interact with what you offer. Now, when I say “script”, don’t let your mind wander to thick bundles of screenplay pages or complex flowcharts. Rather, I’m
Have you ever wondered why most sales pitches seem unconvincing? They are usually vague and generic, filled with phrases like “top quality,” “amazing ingredients,” or “the best you can get.” But how about we try something different? Let’s use the ‘Logic Trigger.’ The ‘Logic Trigger’ is a simple method that involves using 3-5 solid arguments
After thousands of tests, I’ve discovered a few techniques to encourage people to subscribe, buy, or click on a link. 1.A call to action should not imply commitment It should be light and casual, like “Go have a look and decide for yourself.” Instead of: Subscribe and get our free newsletter (But I’m not sure
Christmas and the new year are coming soon, which is a good time for contest mechanics in Instagram, Facebook & YouTube. I‘ve held dozens of different contests in different projects and in different social networks myself. Today, I will share my experience. The joy of one man’s victory is accompanied by the disappointment of another
Humor is a powerful warm-up tool. That‘s why I use it in all my client projects. Using tiktoks and memes will increase loyalty enormously. And if you create jokes yourself, people will just fall in love with you. I measured the conversion of sales posts with and without humor and the difference is always noticeable.
How you shouldn’t start your caption: Successful headline: Techniques for creating effective headlines: 1. Problem – solution Here you show your expertise. Example: 2. Guaranteed benefits. They are similar to the headings from paragraph 1. But in a different wording: Example: 3. Heading with numbers. It’s better not to use whole numbers like 10, 50